The dream of every artist is to have folks that would love what they offer and subscribe to these services. This is the case for both upcoming and established musicians as they put in the effort to provide users with sounds and beats that would be worthwhile and entertaining.
Every producer wants their beats to be loved and subscribed to and this has resulted in the creation of beat stores by many producers to showcase the beats that they have to offer.
Well, I’m guessing that a lot of folks would want to know what a beat store is.
What Is A Beat Store
A Beat Store is a platform that serves as a combination of a Music Player and a Shopping Cart. This platform provides a means for producers to sample their beats for customers to listen to and directly purchase.
How To Drive Traffic To A Beat Store
The beats you are making are not for your consumption. You want others to get to listen and buy into what you offer.
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There are a lot of producers who have a beat store, but they don’t really do much to attract customers there or simply don’t know how to go about the business of attracting customers.
It appears that only a relatively small number of producers are aware of and make use of effective methods for driving traffic to beat stores. Find 10 best ways to drive traffic to a beat store in 2022.
1. Social Media Outreach
It is no more news that social media is a great tool for publicity. Utilizing social media to chat with a person at a time or tagging others in your posts might be helpful.
Do well to look for threads, terms, and groups where people truly are looking for producers to work with. You can win friends by being helpful to others, and some of those friends will reciprocate by helping you out.
2. SEO – Search Engine Optimization
SEO stands for Search Engine Optimization and has to do with optimizing your content to rank high on search engines based on queries by users.
The technique of increasing the number of times that search engines like Google and Bing display your website is referred to as search engine optimization (SEO).
You may start to rank your website for search terms like “best upbeat songs in 2022” and get people to visit it on a daily basis if you have the knowledge and the financial means to do so.
Bear in mind that this is a sophisticated procedure that requires a significant investment of your time and/or money, but in the long run, it will pay off. You could get trained on what the practice of SEO entails to hire an SEO specialist.
3. Email Marketing
Gather the email addresses of people who may be interested in hearing new beats that you make in the future.
Once this is done, every time you release new material, you can send out an email blast to tens of thousands, if not hundreds of thousands, of people in order for them to receive your message and know about the recent development.
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This method differs from the postings that are made on social networking platforms, where the home page is designed to display the information you create for your friends.
4. Email Signature
It is a good idea to include a link to your website in your email signature if you communicate with a large number of people through electronic mail.
This is going to be of particular use to producers, as they are the ones who most frequently share their beats with musicians who are willing to evaluate their work.
Even if the producer can only provide you with an audio file and does not have a website, you will still have a visitor to your page and possibly even someone who will sign up for your email list or purchase a beat from you.
5. Video Content Marketing
Start a channel where you solely provide useful updates if you are good at giving advice about making music, marketing, and performing, amongst others.
If you are skilled in the aforementioned activities, you may convince a large number of people to check out your informative material and then recommend that they go to your beat store. When they do, some may find that they enjoy your unique music as well.
6. Leverage Music Forums
Although forums aren’t as widely utilized as they once were, they’re still a great place for people in the music industry to meet one another because they’re both free and simple to use.
You can connect with a large number of musicians and producers on music forums and get some of them to visit your beat store to provide comments and suggestions on your work.
7. Google Adwords
You can reach out to people who are seeking music phrases, just like you are able to do so with Facebook and YouTube advertisements.
This is quite similar to SEO, except instead of displaying the results of an organic search, it displays sponsored results, which are the results that most commonly appear when you conduct a search.
This likewise requires a significant financial investment, but the effects can be seen much sooner than with SEO. Remember, SEO takes time but this process can be faster.
8. Advertisements on Facebook
Facebook advertisements have been utilized by a large number of small businesses to increase the number of leads and visitors to their websites.
You have the option of attempting to get it up on your own or hiring a Facebook advertising specialist.
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Meanwhile, if you don’t have much money to try out different Facebook advertising, then this strategy won’t be of much use to you as it requires a good budget.
9. Advertisements on YouTube
Musicians can benefit greatly from advertisements on YouTube, particularly if they are producers who have already uploaded a significant number of their beats on the platform.
You can send viewers to your website or to a different video hosted on YouTube. You can also select individuals as your audience who are already in the process of searching for music.
10. Blog Marketing
You can establish a blog that helps people or intrigues people enough to build a consistent audience over time, much like you can do with video marketing.
When you have a blog that is read by a significant number of people, you have the ability to place advertisements for your beat store anywhere on the site and even send out emails promoting it.
This requires a lot of time though and patience. It also requires finances as you may need to advertise some of your content to attract viewership and readership.
Conclusion – How To Drive Traffic To A Beat Store
If you have your beat store and beats to showcase, then this article will be ideal for you in your quest to get more customers to patronize what you have to offer.
Take note of these 10 answers to the question of how to drive traffic to a beat store, leverage them, and you will eventually find the one that suits you.